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When “Just Do It” Doesn’t Work: Testing Out of Fear

December 14, 2016 By Patti Cotton Leave a Comment

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How do you move past fear?

You don’t.

You get underneath it.

You get underneath the fear to the faulty assumptions that are driving it.

Underneath every instance where your confidence falters, or wherever a fear surfaces, there lies a hidden set of faulty assumptions that acts like glue to keep this fear intact.

Ready to break through?

I work with successful executives and business owners who are ready to step into a next level of success. A lot of times, they engage me because they have an incredible vision for their future or special project, or they have just assumed a new and larger role. These scenarios require bigger ways of thinking, acting, and doing, and even the most confident people will find themselves stalled by fears they didn’t realize would emerge.

A client I will call Mara asked me to help her make the move from being a very successful attorney to founding her own consulting firm. This was a major decision for her, but she was convicted and passionate about the change. She had already done all the homework – researching the need for services, defining the value she could bring to the client, weighing the costs and benefits this move would have on her financial future, identifying resources and connecting with key mentors for the help she would need, and putting together a plan of action to actually build the business.

But she called me for support because she couldn’t seem to move forward in working the plan. Specifically, Mara was afraid she would fail as a business owner. Even though she had gone through the planning steps that would support her success, she still feared she would not make it.

I asked her what was behind this fear, and Mara’s faulty assumptions were then revealed.

“Mara, what are you afraid will happen if you fail?”

“Well, other people might think I don’t have what it takes as a business person.”

“Mara, what are you afraid is going to happen if that happens?”

“Well, if others think I don’t have what it takes, I will lose credibility and no one will engage me.”

“And if that happens?”

“Then I’ll lose my home and be homeless – and others will have to take care of me. I will become a non-person – no worth.”

And there it was – the underlying faulty assumption that held Mara back. She feared she would become a non-person, a person of no worth. This was the glue that held her fear together.

“Mara, is it really true that if you fail in business that you will become homeless and of no worth?”

“Well, no – I have a good savings, and a corner on my specialty within law. I could always return with no problem. You know – it’s weird!  I didn’t know that underneath all this was a fear that I would become a non-person. That’s not true!”

And yet, this was what was holding her back – the story she told herself, made up of a subconscious set of faulty assumptions that held her fear together like glue.

“Then, how do you get rid of the fear?” Mara asked me. “Because I can tell you that the old Nike adage, ‘Just do it!’ does not work for me.”

“Here’s what you do,” I answered. “You change your story to get rid of the fear. To do this, you don’t confront the fear – you confront the assumptions.”

Confronting the assumptions is confronting the story you are telling yourself, because it is the story that keeps your fear intact. Confronting your assumptions asks that you experiment with scenarios to see if your story is true. But contrary to the adage “Just do it,” by confronting the fear, confronting assumptions to break through fear is more powerful and effective.

Let’s say that you tell yourself that you are afraid to jump in the water because you assume the swimming pool is too cold to get in and swim. So the story you tell yourself is that if you jump in, you will catch a chill and be miserable. If you are miserable, then you will have to stay at home and nurse a cold. And if you stay at home to nurse a cold, you will miss out on all the fun planned for the weekend. And if this happens, well…(you see what I mean!).

To begin testing out of these faulty assumptions, you walk to the edge of the pool. You dip the tips of your toes in the water to see if your foot will be okay with the temperature. It may be a little chilly, but once you see that the toes are fine, you put a bit more of your foot in and go through the same exercise, asking yourself if you are okay. Eventually, you are in the pool up to your neck, enjoying a swim, sun on your face, and wondering why you ever feared the water temperature.

What you are doing throughout this exercise is to stretch your level of comfort bit by bit, pausing each time to observe to see whether your assumptions are true or not. In doing so, you test out of these assumptions by proving them wrong. Once you do this, your mind tells itself a new story. “Hmmm…  I guess I don’t need to fear this fear anymore – it was completely unfounded.”  So an hour later, if you choose to go back for another swim, you will simply jump in this time, total body. No more fear.

So how did this process work for Mara?

Mara and I devised a plan that incorporated several critical testing points as she moved forward to found her own business. And the results were that over the next 9 months, she was able to cultivate several prospective clients and to secure contracts that would support her over the following 24 months. She gave notice at the law offices, and jumped into her own consulting firm full-time.

“I can’t believe I was afraid of failing,” Mara told me. “Granted, building a business can be extremely challenging – but it’s so rewarding, too. I realize through having cultivated those clients, I am quite capable.”

How about you? What fear is holding you back? What story are you telling yourself to keep this fear intact? Join us on LinkedIn to share, and for more discussion.

 


Patti Cotton helps women executives optimize their effectiveness in leading self, others, and enterprises. Her areas of focus include confidence, leadership style, executive presence, effective communication, and masterful execution. With over 25 years of leadership experience, both stateside and abroad, Patti works with individuals, teams, and organizations across industries, providing executive coaching, women’s leadership development, change, and conflict management. She is also a Fortune 500 speaker. For more information on how Patti Cotton can help you and your organization, click here.

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

Fast-Tracking Your Way to the Top

November 23, 2016 By Patti Cotton Leave a Comment

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Do You Need a Mentor, Sponsor, or Coach?

You know you have what it takes to succeed, but you’d like to move a little faster to get to the top.

Getting help is the smart thing to do – but what kind of help do you need to get there?

Liz was in middle management, but she was bored with her area of responsibility and wanted more out of her career. She knew she was talented, but, although others always complimented her on her work, they didn’t seem to recognize she had more in her – at least, they didn’t say so. However, she was convinced she could contribute at higher levels, if just given the right opportunity. She also knew she could go a couple of directions in the company with her professional background and experience, and wondered which path was right for her.

One day, Liz shared all this with a couple of close colleagues.

“I’m ready for more – but no one has called me into the executive suite to say I’ve won the prize promotion. I know I can do this. How do I get the help I need to get there?”

“Get a mentor,” said Jackie. “Mentors are supposed to give you direction to help you get there, aren’t they? They can give you pointers on specific technical skills – I had one once that taught me how to better analyze financials, and that really helped the way I was able to strategize. Mentors can also put you in touch with other people in the industry to widen your networks and such. So they are a kind of career guide and connector. That has to be good for your career.”

“No, wait,” said John. “I’ve been reading about sponsors – some people call them champions. They are supposed to be better than mentors, aren’t they? If they decide you have more in you, they commit to positioning you with others in high places, and go around talking positively about you. They influence others to take a look at you, and they can volunteer you for projects that will show off what you can do. It’s kind of like the ultimate PR agent with clout.”

“Hey, I’m not sure either of you are right,” piped up Sandy. “My boss hired an executive coach who got her straight into the C-suite. They worked on the way she communicated so that she showed more confidence, instilled more trust – even sharpened her influence skills. And they worked on her decision-making, and how she led her team so that it went from mediocre- to high-performing. It really showcased her abilities.”

“Hmmm…,” said Liz. “It may be that I need all three. Let me reflect on this – stay tuned for an update, people!”

After careful thought, Liz sought out a well-known leader in the industry who happened to live in the area. She explained what she was doing, and that she needed some advice on her career path. This leader met with her, helped her to look at trends within her industry, and offered to connect her with people who could talk about career possibilities within her focus.

Liz then thought about seeking a sponsor. However, the sponsor relationship is usually initiated by the sponsor, and Liz knew she had to stand out before she asked for someone of influence to go to bat for her in the organization.

So she hired a coach. “You don’t know what you don’t know,” she thought. Her executive coach reviewed her career goals with her, and then suggested assessing how she led herself, others, and the enterprise (her area of responsibility). Together, they pinpointed some critical areas for improvement – ways of being, relating, and doing that would help her to showcase to others the exceptional talent she was. Liz and her coach worked over the next several months, and it paid off – someone higher up in the organization reached out to ask about her career goals, and to share they would like to help her get there.

Who’s in your court? And who needs to be?

For a free informational guide to help you determine your best resource for help based on where you are right now in your career, click here. 

 


Patti Cotton helps women executives optimize their effectiveness in leading self, others, and enterprises. Her areas of focus include confidence, leadership style, executive presence, effective communication, and masterful execution. With over 25 years of leadership experience, both stateside and abroad, Patti works with individuals, teams, and organizations across industries, providing executive coaching, women’s leadership development, change, and conflict management. She is also a Fortune 500 speaker. For more information on how Patti Cotton can help you and your organization, click here.

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

Why Aren’t You Leading?

September 28, 2016 By Patti Cotton Leave a Comment

Why Aren’t You Leading?

Mastering Your Inner Leader, Part I

Why aren’t you leading?

You’ve taken leadership boot camps and development programs, and read all the books. And there you are. In the same place. Month in, month out. Year in, year out.

Your influence is respectable, but it isn’t fantastic. You aren’t as effective as you could be, and you aren’t being recognized for your work (Promotion, anyone? Partner? Bonus Pool? Million Dollar Club?) What’s more, your income or sales isn’t increasing – yet you are working just as hard as ever, if not more.

The thing is, you are talented, and you know it. But it’s not showing like it should, in order to get the recognition and reward you deserve.

Nine times out of 10, I find that talented professionals overlook the one thing they should focus on, if they truly want to succeed. And it’s the one thing that can make all the difference.

I coached a vice president who had inherited great responsibility just the year prior. Susan had been a top performer in the company, and because the company did not want to lose her, she had been given a spot on the senior leadership team.

“I’m like a fish out of water,” Susan said over the phone. “And frankly wondering if I’ll ever be able to swim in deep waters with these people. I’ve tried schmoozing with them, I’ve held the same meetings with my team as they do with their teams. Sometimes, I even think I subconsciously try to walk and talk like some of them! But it’s not working.”

“Just a few months ago, all of senior leadership was given a leadership assessment. They had two group sessions to talk about it, and handed us books for reference. But knowing about leadership skills and strengths I have isn’t enough to get me anywhere. Help!”

Susan’s case is not atypical. A lot of top performers are promoted to leadership. After all – they performed well where they were before – they can certainly do it, again – right? Not necessarily.

From time to time, companies try to help their leadership teams by bringing on a consultant for assessments of all kinds and a follow-up training for a deeper dive. But testing and acquiring knowledge in specific areas is not enough to develop your leadership.

In fact, America spends more than $170 billion per year in training on topics of this sort, and results show that we are largely wasting money. Studies show that training participants take away about 27% of the learning provided, and then abandon it quickly because they don’t know how to integrate it.

So if copying other leaders doesn’t work, and taking a leadership skills assessment or a personality style diagnostic with some follow-up training isn’t making you a more effective leader, then what does work?

Mastering your inner leader.

Mastering your inner leader involves identifying your core values, and the particular strengths and gifts you bring to the table, so that you can learn to use them powerfully as you lead yourself and others. Only by mastering your inner leader will you stand out with confidence and make greatest impact.

You see, what works for the person down the hall will not necessarily work for you. And without knowing what you have to work with, you will be making decisions and taking actions without coming from a solid leadership foundation. And it will show.

Instead, you must discover what you have to work with, flex and fine-tune it, and the result is that you brand your leadership in a way that is genuine and most powerful.

How do you start?

I often start by having my clients identify their top core values. We then do an inventory in key areas of their life and work to see where they are doing well, and where they need to de-clutter or realign, so that they are living true to their values. I then help them begin to reinforce this learning with a “coach approach” so that the learning becomes a way of being. Over a period of 8-12 weeks, clients report less stress and tension, and more focus, productivity, and enjoyment.

I bet you aren’t surprised. Because coming from your center, from your core values and strengths, is authentic, you are more confident, you feel more energized, and you produce your best.

In my next article, Part II, I’ll talk about a unique way that you can identify life themes and strengths to build on mastering your inner leader.

Meanwhile, please join me in our LinkedIn group for more discussion on this topic.

How do you integrate your values in your work?

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

How Effective Is Your Decision-Making?

August 31, 2016 By Patti Cotton Leave a Comment

Can you afford to make poor decisions?

I doubt many of you feel that you can. In addition to the immediate results you seek, the decisions you make today have bearing on the opportunities you enjoy tomorrow. Moreover, if you are leading others or even an entity, the decisions you make affect a great number of lives and futures.

So how do you check in to see whether your decision-making needs a tune-up?

The simple answer is to ask yourself the following questions:

  • Are you reaching your goals?
  • Are you outperforming the competition?
  • Are you influencing others at a high level?
  • Are you ready to meet the future?

Rate yourself below to see if you need a tune-up in your decision-making process.

  1. I use a well-defined process to make my decisions.
  2. I seek to identify the real problem before I begin to make a decision.
  3. I weigh the pros, cons, and risks carefully before making decisions.
  4. I include key stakeholders in the decision-making process, even if this will slow down the process or require a great deal of consensus-building.
  5. In my thought process, I tend to use language such as “how might this happen,” rather than, “this can’t happen because…”
  6. If I doubt the final decision, I stop to re-evaluate my assumptions and decision-making process.
  7. Others see me as an excellent problem-solver and seek to include me in significant decisions.

Where do you need to tune up your own decision-making process? I’d love to hear about your own experience!

Click here to join the LinkedIn discussion on this topic.

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

Designing Your Leadership Identity

August 24, 2016 By Patti Cotton Leave a Comment

 

The Who in the What That Makes the Difference

You are taking on a greater role, and you want to excel in your leadership.  How do you do that?

Here’s the working plan to get ahead for many out there:

  • Formulate a plan. Investigate how others stepped into more leadership, and begin to do likewise.
  • Work on strengthening your leadership competencies. Take advantage of resources that help to identify which leadership competencies you want to strengthen, and work on these.
  • Develop a support system. Build a strategic network to help fast-track visibility and viability.
  • Take on projects and initiatives that showcase your leadership abilities.
  • Ask for the promotion / larger contracts / more business.

But, wait. 

Something is missing from this list.

It’s really the first thing that should happen.  It’s the very thing that will help you contribute your best work.

It’s the “who” in the equation.

Your unique leadership identity.

Who are you, and who do you need to become, in order to rise to your best leadership?

Defining this makes the difference between good leadership and great leadership.  Living the answer will help you contribute your best work.  It will keep you motivated as you work through the challenges and tests that forge greater leadership.  It will also help distinguish you from the competition.

If you haven’t taken the time to define the who, you have bypassed the one step that will set you apart as you undertake the what.  Leading with purpose, on purpose.

Here are some questions to help you begin designing your leadership identity.  You may find it useful to journal on these.

  1. What do you stand for? If you could answer one question for humanity before you leave this earth, what would it be?  Why?  And how is your work important to this?
  2. What unique value do you bring to the table? If you weren’t part of the equation in life, in work, what would be missing?  How would it affect outcomes at work, in the world?
  3. How will you use this to make a significant imprint in the world through your work? Work without purpose is fleeting and empty.  What leadership legacy do you want to be remembered for?  And what do you need to do today in order to begin?

What does your unique leadership identity look like?  Can you describe it in one or two sentences?

Click here to join the LinkedIn discussion on this topic.

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

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