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Jumpstarting Leadership Abilities

July 9, 2024 By Patti Cotton Leave a Comment

Jumpstarting Leadership Abilities
Image Credit: Depositphotos

When was the last time you undertook a major initiative?

No doubt, you and your team did some careful planning over time to outline a strategic plan and to get the right people and processes in place to launch successfully.

But did you consider what you would personally need in order to lead this expanded arena effectively?

No doubt, it asked more of you – decision-making became more complex, the challenges you and your team faced were new and more involved. That which worked well in the past was now inadequate. You simply chalked up the elevated demand for your personal resources, the additional stress, and the fatigue accompanying this to be part of the natural course for expansion.

Jumpstarting your leadership abilities as you look to launch a new initiative or project is key.

Ideally, it starts in the planning period, but anytime in the process will enhance your success and that of your company.

Why? Because more responsibility requires you to lead at an elevated level. And although coaching over time is the most effective way to develop your leadership abilities, fast-tracking this to meet change can boost your capacity quickly.

John, the Chief Executive Officer of a large healthcare organization, had always been an effective and visionary leader. Under his leadership, the organization had grown significantly, expanding its services and improving patient outcomes. Recently, John was tasked with leading a groundbreaking initiative aimed at integrating cutting-edge technology into the organization’s operations to enhance patient care and streamline processes.

Recognizing the magnitude of this new challenge, John realized that he needed a quick “kick-start” to elevate his mindset, refresh his thinking, and eliminate any old habits that might inhibit his leadership of this new initiative. Despite his past successes, he understood the importance of continuous personal growth and the need to adapt his leadership style to meet new demands.

When he called to explain what he was undertaking, we both agreed he would be well-served to work with an executive coach who could challenge him, be his thought partner, and his sounding board.

His current leadership style, although proven successful, might lack the necessary agility and forward-thinking approach required for this transformative initiative. This could result in slower adoption of new technologies, resistance from staff, and ultimately, a failure to achieve the initiative’s ambitious goals. John needed to rejuvenate his leadership approach, foster a more innovative mindset, and develop strategies to lead this change effectively.

To address this, we decided to jumpstart his leadership development with a 3-day private immersive. John later shared that this made a huge difference in the way he was able to move forward quickly and with greater ease.

Day 1: Assessment and Mindset Elevation

The first day focused on a comprehensive assessment of John’s current leadership style, strengths, and areas for development. During the week prior, I had administered a relevant assessment and conducted some personal interviews with John’s team in order to gain a holistic understanding of John’s leadership profile.

We focused on mindset elevation in the afternoon. Through guided discussions and reflective exercises, John explored the latest trends in healthcare technology, innovation, and leadership. I introduced techniques for fostering a growth mindset, emphasizing the importance of adaptability, continuous learning, and open-mindedness.

Day 2: Strategic Thinking and Innovation

The second day was dedicated to enhancing John’s strategic thinking and innovation capabilities. We began the morning with brainstorming sessions where I guided John as he generated creative solutions and strategies for implementing the new initiative. We discussed potential challenges and devised proactive measures to address them.

In the afternoon, the focus shifted to practical applications. John engaged in role-playing scenarios to practice leading his team through the change process, managing resistance, and communicating the vision effectively. I was able to provide real-time feedback and coaching to refine John’s approach.

Day 3: Habit Formation and Action Plan

The final day concentrated on habit formation and developing a concrete action plan. We identified old habits that could hinder progress and worked on replacing them with new, empowering behaviors. I then introduced techniques for habit change, including visualization, habit stacking, and accountability structures.

In the afternoon, John crafted a detailed action plan for the next 90 days, outlining specific goals, milestones, and key performance indicators. I emphasized the importance of regular reflection and adjustment to ensure continuous improvement and alignment with the initiative’s objectives.

Outcome:

By the end of the 3-day private immersive, John felt rejuvenated, inspired, and equipped with a fresh perspective on leadership. He had a clear action plan and newfound confidence in his ability to lead the organization through this transformative initiative. The intensive coaching session not only provided immediate benefits but also laid the foundation for an ongoing coaching relationship, ensuring John continued to grow and adapt his leadership approach to meet future challenges.

Does a quick intervention, such as a private coaching immersive, replace the classic coaching engagement over time?

No. An immersive is most effective when coupled with regular coaching for lasting change.

But the immersive can be greatly instrumental in fast-tracking senior executives like John to address, plan for, and acquire quick tools to begin the process of elevating their mindset, refresh their thinking, and adopt new habits essential for leading major initiatives.

By addressing potential problems early and equipping leaders with the necessary tools and strategies, organizations can ensure successful implementation and sustained growth in an ever-evolving landscape.

Where do you need to jumpstart your own leadership? What needs to shift or change in order to do so?


© Patti Cotton and patticotton.com. All rights reserved. Unauthorized use and/or duplication of this material without express written permission from the author is strictly prohibited. Excerpts and links may be used, provided that attribution is made to Patti Cotton and patticotton.com, with links thereto.

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

From Firefighting to Strategic Leadership: Breaking the Cycle of Urgency

June 12, 2024 By Patti Cotton 1 Comment

From Firefighting to Strategic Leadership: Breaking the Cycle of Urgency
Image Credit: Depositphotos

In today’s fast-paced business environment, many senior executives find themselves perpetually in fire-fighting mode. This means they seldom feel the bandwidth to focus on the things that are most important to move the company forward.

Marc reached out to me at a time when, in his words, he had “fallen prey to the tyranny of the urgent.”

“It’s critical that I make a pivot,” he said. “My board has set some stretch goals that will require most of my time. I was already fighting to focus on what is most important. Now, I just don’t know how to dig myself out of this hole.”

Indeed, the constant barrage of urgent issues that executives face can demand their immediate attention. And, as in Marc’s case, this often occurs at the expense of being able to focus on more important, long-term strategic goals. This mode of operation, while seemingly productive, can create a culture of quick fixes and reactive decisions, ultimately hindering sustainable growth and innovation. It can also mentally and physically drain even the greatest of executives.

What can you do when this happens?

The Perceived Problem: Urgency Over Importance

Executives often perceive their primary challenge as the need to address urgent issues swiftly. The pressure to respond immediately to crises can be overwhelming, leading to a perpetual cycle of urgent task management. This sense of urgency is fueled by several factors.

  • Market Volatility: Rapid changes in market conditions demand quick responses to maintain competitive advantage.
  • Stakeholder Expectations: Shareholders, customers, and employees expect prompt solutions to emerging problems.
  • Technological Advancements: The fast-paced evolution of technology requires constant adaptation and rapid decision-making.

While addressing urgent issues is undeniably crucial, this focus often comes at the expense of more important, strategic initiatives that drive long-term success.

The Real Problem: A Culture of Reactivity

The real problem lies deeper than the immediate need to manage urgent tasks. It is rooted in a culture that prioritizes reactivity over proactivity. This culture manifests in several ways:

  • Short-Term Focus: Emphasizing immediate results over long-term goals creates a myopic view of success.
  • Lack of Reflection: The constant state of urgency leaves little room for reflection, analysis, and learning from past experiences.
  • Decision-Making Fatigue: Continuous quick fixing can lead to decision-making fatigue, where the quality of decisions deteriorates over time.
  • Inadequate Planning: Insufficient time and resources are allocated to strategic planning, resulting in reactive rather than proactive leadership.

This reactive culture not only hampers strategic growth but also creates an environment where systemic issues remain unaddressed, leading to recurring problems.

Marc admitted that his executive team struggled with the same issue, firefighting becoming the norm at the expense of focusing on the strategic.

“And if they are challenged in this way, it probably means that their own teams are also doing the same,” he said.

“I can guarantee it,” I responded. “If you and your team are experiencing this, it’s sure to ripple throughout the company. However, this can be turned around – and it starts with you.”

Solutions: Shifting from Firefighting to Strategic Leadership

To break free from the cycle of firefighting, executives must cultivate a culture of strategic leadership. This requires a shift in mindset, processes, and organizational structure.

Here are actionable solutions to facilitate this transformation.

  1. Prioritize Strategic Planning

    • Dedicated Time for Strategy: Allocate specific times in the calendar exclusively for strategic planning and reflection. This helps ensure that long-term goals are not overshadowed by daily urgencies.
    • Scenario Planning: Regularly engage in scenario planning exercises to anticipate potential challenges and opportunities, allowing for more prepared and proactive responses.
  2. Empower and Delegate

    • Build a Strong Leadership Team: Develop and empower a leadership team that can handle urgent issues, freeing up senior executives to focus on strategic initiatives.
    • Delegation and Trust: Delegate authority and decision-making to capable team members, fostering a culture of trust and accountability (see previous article on delegation).
  3. Foster a Learning Culture

    • Encourage Reflection: Promote a culture where reflection and learning from past experiences are valued. Regularly conduct post-mortem analyses of projects and crises to identify lessons learned. When Marc and his team implemented this, they not only pinpointed areas for improvement, but they used this as a learning lab to cultivate innovation.
    • Continuous Improvement: Implement continuous improvement processes that encourage innovation and the proactive identification of potential issues before they become urgent.
  4. Implement Effective Systems and Processes

    • Crisis Management Framework: Develop a robust crisis management framework that outlines clear roles, responsibilities, and protocols for handling emergencies efficiently.
    • Proactive Risk Management: Establish comprehensive risk management practices that identify, assess, and mitigate potential risks before they escalate into crises.
  5. Balance Urgency and Importance

    • The Eisenhower Matrix: Utilize tools like the Eisenhower Matrix to differentiate between urgent and important tasks, ensuring that important but non-urgent tasks receive adequate attention. Marc’s team began to review this as part of their weekly meeting to bring consensus to priorities and reported saving hours weekly by doing so.
    • Strategic KPIs: Define and track key performance indicators (KPIs) that align with long-term strategic goals, ensuring that progress towards these goals is regularly monitored and prioritized.
  6. Promote a Visionary Mindset

    • Vision and Mission Alignment: Regularly communicate the organization’s vision and mission to ensure that all team members are aligned with the long-term strategic direction.
    • Innovation and Creativity: Encourage innovative thinking and creativity within the organization, fostering an environment where new ideas and approaches are welcomed and explored.

Breaking free from the cycle of firefighting requires a deliberate and concerted effort to shift towards strategic leadership. By prioritizing strategic planning, empowering teams, fostering a learning culture, implementing effective systems, balancing urgency and importance, and promoting a visionary mindset, executives can transform their organizations from reactive to proactive. This shift not only enhances the organization’s ability to navigate immediate challenges but also positions it for sustained long-term success. In the end, moving away from firefighting and towards strategic leadership is not just a necessity—it’s a strategic imperative.

This transformation is not easy and requires a significant shift in mindset and organizational culture. The list of potential strategic solutions may feel daunting. I encourage you to pick one or two areas and start there, integrating more along the way. Even one tool listed above will move the needle for you.

Indeed, the rewards—sustainable growth, innovation, and a resilient organization—are well worth the effort. Executives who embrace this shift will find themselves better equipped to lead their organizations through the complexities of today’s business environment and beyond.


© Patti Cotton and patticotton.com. All rights reserved. Unauthorized use and/or duplication of this material without express written permission from the author is strictly prohibited. Excerpts and links may be used, provided that attribution is made to Patti Cotton and patticotton.com, with links thereto.

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

Navigating the Maze of Polycrisis in Executive Decision-Making

May 14, 2024 By Patti Cotton 1 Comment

Navigating the Maze of Polycrisis in Executive Decision-Making
Image Credit: Depositphotos

In today’s interlinked global environment, senior executives face not just isolated crises but a tangle of them known as polycrisis. This term refers to an entanglement of several crises that are deeply interconnected, affecting multiple spheres simultaneously and often exacerbating one another.

What does this mean for you?

For Jane, it meant not only her role, but her well-being. Jane was a senior executive at a multi-national corporation who faced significant challenges during an unprecedented polycrisis involving economic instability, public health issues, and internal team conflicts.

Initially, the compounded stressors led to decision fatigue, which blurred her focus on critical business drivers. Habitually, she found herself making decisions reactively, without all the necessary facts, just to keep pace with the evolving situations.

As the crises continued, Jane noticed a concerning trend: her ability to concentrate and engage in strategic thinking was diminishing. She described this as a “foggy brain,” a state where even simple decisions became daunting tasks. This cognitive clouding was not just a temporary lapse but a persistent condition that began to affect her leadership efficacy and personal well-being.

This showed in many ways – her decisions were sloppy and had a negative impact on the company, her team was nervous and wondered if she was ill, her credibility was slipping with her colleagues, and her CEO finally told her to go home for a week and figure out what was wrong.

When she called me, she had been home for three days and was ready to quit.

It was clear that she needed cognitive resilience strategies.

Through tailored mindfulness practices, prioritization exercises, and cognitive restructuring sessions, she gradually reclaimed her mental clarity. Over several months, Jane learned to manage her cognitive load more effectively, allowing her to make confident, strategic decisions once again, despite the ongoing uncertainties of the polycrisis environment.

Why didn’t I just direct Jane to rebalance her workload and delegate more?

On the surface, this issue seems to be the sheer volume of crises demanding attention. Executives often describe a sense of being perpetually behind, struggling to keep up with the cascade of decisions that each crisis requires. This often results in a reactive stance, moving from one urgent issue to another, which can feel like an endless game of whack-a-mole.

But it’s more dangerous than that.

Beneath the surface, the true challenge is the neurological toll that sustained stress takes on the brain’s executive functions. Persistent high stress disrupts our neural pathways, leading to a reduced capacity for the kind of complex, strategic thinking that senior executives need. It biases the brain toward immediate, fight-flight-freeze-fawn responses rather than thoughtful, long-term planning.

Over time, this chronic trauma response will affect more than your decision-making and stamina – this dynamic will wreak havoc with your physical and mental health.

This means that long weekends and delegating more simply won’t work.

So, what can you do to retain a strong capacity for complex, strategic thinking?

I worked with Jane to reframe her approach to decision-making. Here are some ways you can do the same:

  • Embrace Systems Thinking
    View the polycrisis through a holistic lens, recognizing the interdependencies and potential cascading effects of decisions.
  • Cultivate Cognitive Resilience
    Counteract stress and maintain cognitive function by incorporating resilience-building practices into your routine.
  • Promote Psychological Safety
    Encourage an organizational culture where team members feel safe to express concerns and ideas, fostering a collaborative approach to problem-solving.
  • Prioritize and Pivot
    Learn to dynamically evaluate and adjust priorities as situations evolve.

I also gave Jane some practical tools to strengthen her cognitive capacity.

Again, here are some tips and tools for you to consider:

  • Mind Mapping and Visualization Tools
    Employ digital mind-mapping software to chart out the complexities and connections between various crises. Tools like MindMeister or Coggle can help in visualizing these relationships.
  • Scenario Analysis
    Conduct robust scenario analysis using strategic planning tools. Software like Scapple or simple SWOT analysis templates can assist in preparing for various future states.
  • Mindfulness Apps
    Leverage mindfulness and meditation apps designed for busy professionals, such as Headspace or Calm, to build mental resilience and enhance focus.
  • Team Collaboration Platforms
    Utilize team collaboration platforms like Asana or Trello to delegate effectively, ensuring tasks are managed without micromanagement.
  • Regular Team Huddles
    Establish a rhythm of short, focused team meetings to stay aligned. Use these check-ins not only to track progress but to collectively recalibrate as new information emerges.
  • Continuous Learning
    Invest in executive education programs focused on leading in complexity and ensure access to similar learning resources for your team to build a knowledgeable, agile organization.

Jane and I worked together for a year and, during that time, her decision-making regained its sharpness. She recouped a tremendous amount of mental and physical energy, reignited her passion for her work, and was able to coach and train her team to do the same. Over time, she regained credibility and influence, and eventually succeeded the CEO.

By redefining the approach to decision-making within a polycrisis context, executives can regain control of their cognitive capacities, lead with clarity, and guide their organizations through the stormy seas of concurrent crises. These strategies and tools are not just lifelines but also instruments for crafting a more resilient and responsive leadership framework.


© Patti Cotton and patticotton.com. All rights reserved. Unauthorized use and/or duplication of this material without express written permission from the author is strictly prohibited. Excerpts and links may be used, provided that attribution is made to Patti Cotton and patticotton.com, with links thereto.

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

3 Crucial Questions Leaders Need to Answer for 2021

December 30, 2020 By Patti Cotton Leave a Comment

3 Crucial Questions Leaders Need to Answer for 2021
Image Credit: Shutterstock

I hope you have been able to enjoy a safe and meaningful holiday, and that you have this week as a reflection period, as well. Contemplating key questions in order to move forward well in 2021 requires dedicated focus.

Here are 3 crucial questions leaders are currently asking themselves. Can you answer these? And if not, do you have the plan and support you need in order to do so?

1. What should virtual or hybrid work look like for us in the future?

A lot of leaders still hope that as the devastation of COVID is addressed and managed, that all will get back to “business as usual.” However, many of the ways we have had to work this year were already on the horizon as possibility. The virus simply accelerated this. As we move forward, we recognize that working virtually has not only been in place for some time in many businesses, but it is now something that the rest of us need to accept.

Beyond physical logistics, we need to address the potential impact this will have on our ability to deliver; to productivity and outcomes. Culture will need to be considered (see point #2 below). Ways of communicating are important – but what we communicate in order to get things done will need to change, as well. Cultivating soft skills in connection and all things relational will become more important to success.

2. How can we cultivate and maintain a vibrant and positive culture?

Culture is a company’s mission, vision and values in action. Much of this has been eclipsed by the constraints of COVID and having to scramble to work virtually in many cases. Moreover, as we return to work, it will not be as we knew it, but as we create it going forward. Considering virtual and hybrid work environments, how will you keep your organization’s culture vibrant and alive? What will need to change or be implemented in order to create this? Focus on individual, team and organizational behaviors, as well as the processes and systems needed to provide a supportive framework.

And as we move from a knowledge-based mindset to a learner’s mindset (pivotal for meeting the future!), how can you implement a program that supports culture at all levels of the company? This is an oft-neglected part of typical planning, but key to the spirit of belonging and desire to contribute; employee morale, engagement and productivity.

3. What skills and abilities does my executive team need now in order to meet the future?

Your strategic plans dictate what capabilities your team will need in order to execute. Identifying these and putting a development program in place is non-negotiable. You will want to use a blend of proven techniques and modalities that allow your executives to apply their learning to their work. Online learning is here to stay and is just as effective as in-person learning when well executed. How will you identify your needs, what programs are most effective, and how you will receive support to make sure the learning is integrated?

Beyond the individual team members’ growth, however, focus needs to be given to the team as a body. Include the team behaviors and norms you need to see in your own team in order for them to trust each other, to execute together at highest levels. How would they assess trust on the team? Are team members aligned and coordinated in their execution? In their ability to communicate and resolve conflict? Without putting a plan in place to respond to these questions, the best team can become fragmented or siloed, depending on what your organization is facing.

As you read this, what key components will you need to integrate into your planning for 2021? Designing a framework that supports both short and long term is crucial.

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© Patti Cotton and patticotton.com. All rights reserved. Unauthorized use and/or duplication of this material without express written permission from the author is strictly prohibited. Excerpts and links may be used, provided that attribution is made to Patti Cotton and patticotton.com, with links thereto.

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

Is Your New Executive a Poor Cultural Fit – or Simply Situationally Unaware?

October 21, 2020 By Patti Cotton Leave a Comment

Is Your New Executive a Poor Cultural Fit – or Simply Situationally Unaware?
Image Credit: Shutterstock

Most often, great new talent will fail, not because they are incompetent, but because they are what we call a “poor cultural fit.”

Such “poor fits” usually don’t last more than 12-18 months. It’s a big loss for the organization and the executive, both in morale and in the investment of money and time.

But more often than not, what is labeled as “poor cultural fit” is really a lack of situational awareness.

Is your new executive a poor fit? Or simply situationally unaware?

When Chris called me, she was completely demoralized.

“Patti, I have an excellent team. We’ve been through crisis and change and are even stronger than before. But I’m incredibly disappointed about my newest hire, Stan. He was the most promising talent when we onboarded him. And what a track record! But he’s not connecting the dots here at the company. He keeps missing the mark. He’s just an incredibly poor fit with our culture!”

“Chris, what are you seeing that tells you he’s a poor fit?”

“Well, he doesn’t seem to grasp the organizational structure when he makes decisions. The other day, he rode right over my top project manager to fast-track one of his initiatives. And even though we approach decision-making in a democratic fashion, he continues to call the shots on things in which he should include others. I guess I’ve hired a racehorse that doesn’t belong here.”

“Chris, is he willful or stubborn? In other words, is he trying to show off?”

“No, Patti – he truly just seems to operate differently, the way I described. Is there anything I can do?”

“I actually think there is, Chris. If my hunch is correct, Stan lacks situational awareness.”

“Explain, please,” answered Chris.

“Stan may simply need to develop a better lens in reading the social and political currents of the organization. Right now, it sounds as though he doesn’t have a good read on your organizational norms – the way you do things there. And he may also not understand the power relationships and how they work at the company.”

“Whatever it is, please help,” said Chris. “The other team members are distrustful of Stan, and his seasoned reports are shutting down.”

Chris arranged for me to meet Stan the next week. I felt sorry for him. He realized he was making mistakes and had become frustrated.

“I’m finding it very difficult to get things done here, Patti,” he said. “I’ve been handed some aggressive goals. and I see what’s possible. But I seem to keep treading on people’s toes, and there are obviously some unspoken rules around here. I’m lost.”

Stan and I talked a bit about his onboarding process.

“Truthfully, I was welcomed at a strategic planning retreat and met all my colleagues. I have meant to get around to meeting each one, learning more about what they do, how things work. But we have some time-sensitive goals, and they are pretty challenging. So, I’ve gotten to know them only through our interactions in team meetings. And, of course, I have a copy of the strategic plan with responsibilities assigned.”

“Who is mentoring you in this first phase of your employment?” I asked.

“Mentoring? No one. Chris says she’s available for any questions. But she’s pretty busy. I’m just pushing through this as best I can. But I’m really not making friends.”

I sat with Chris later and shared my thoughts.

“You have a bright executive. And he’s willing. He knows he’s in trouble. The challenge here is that he doesn’t have someone to walk him through the political and social networks he needs to know in order to get things done.”

“I’ve been pretty busy,” Chris admitted. “He does come in and ask questions from time to time. We talked through his responsibilities with the strategic plan. What else can I do?”

“Have you identified key stakeholders for each of his initiatives and introduced him to them?”

“No,” Chris answered slowly.

“Have you walked through your decision-making process here at the company?” I asked.

“No,” she said. Her shoulders drooped. “Wow. I’ve really messed up this onboarding, haven’t I? I’ve actually set him up for failure.”

“It’s not too late,” I countered. “Let’s sit with him and get a plan together. I don’t think you need to bear the full responsibility of this – but it needs to be orchestrated. I have some ideas.”

A few weeks later, Stan called me to thank me.

“What a difference,” he said. Taking the time to talk through how things work around here, how people get things done – invaluable. Having a couple of colleague mentors to help bounce things off of before I press a button – what a change. I just wanted to thank you.”

“Stan, I’m glad it’s working out,” I said. “You have a lot of contribute.”

“You know, Patti, I guess I should have asked Chris to help me come up with such a strategy. It never occurred to me since I had never encountered such a problem elsewhere. But – lesson learned.”

Lesson learned is exactly what Chris said later, as well.

“We all have our growing edges, Chris,” I said. “You have pushed through another one. You are on your way.”

What about you? Do you have an executive who finds it hard to get the work done?

Do they tread on others’ toes? Are they having trouble connecting the dots? It will be well worth your time to sit with your team member to explore where the gaps are. And be prepared because you may discover that one of the gaps is you.

In addition to resolving the issue, it could be a great opportunity for leadership growth at many levels, including your own.

The Clockwork of Excellent Leadership:   3 Essential Gears

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© Patti Cotton and patticotton.com. All rights reserved. Unauthorized use and/or duplication of this material without express written permission from the author is strictly prohibited. Excerpts and links may be used, provided that attribution is made to Patti Cotton and patticotton.com, with links thereto.

Patti Cotton

Patti Cotton reenergizes talented leaders and their teams to achieve fulfillment and extraordinary results. For more information on how Patti Cotton can help you and your organization, click here.

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